Photography & Creative Proposal
Mónica Calderón Studio × Casa Escuela
Proposed Dates: Third or fourth week of April
Project Overview
This collaboration includes:
Styled Product & Brand Photography for Mónica Calderón Studio, including simple product videos for web and social media.
Curated Mérida City Guide for Casa Escuela guests, highlighting Mérida’s food, art, design, culture, and experiences.
Goal: Create a complete visual and editorial package to strengthen brand storytelling and provide a memorable guest experience.
Scope of Work
Prep & Pre-Styling — 1 Day
Creative direction alignment
Prop sourcing & styling preparation
Product organization & placement
Fee: $500
Styled Product & Brand Photography — 2 Days
15–20 products styled per day
40–60 final edited images per day
Simple product videos for web & social media
Fee: $6,000
Mérida City Guide Capture — 3 Days
Photography & research into food, culture, art, design, and local experiences
Fee: $4,000
Travel — 2 Days
On-site travel days to/from Mérida
Fee: $750/day
Flights: $600 (paid by client)
On-Site Editing & Residency — 1–2 Days
File organization, initial edits, decompression
(Included in package)
Optional Design Work
Mérida City Guide Design (printed & digital)
Rate: $150/hr
Deliverables
80–120 final styled product images
Simple product videos for social and product pages
Complete editorial photo library for city guide
Digital and/or print-ready guide content
All-In Project Investment
$12,000
(Styled Shoot + City Guide + Travel)
Payment Terms:
50% non-refundable deposit: $6,000
Remaining $6,000 due upon file delivery or 3 installments of $4,000 (Mar 15, Apr 15, May 15)
Licensing: in-perpetuity
So excited to bring these ideas to life with you! Can’t wait to create together.
With Gratitude,
Meredith