Proposal
hei-day
HEI-DAY
Hei-Day is a modern home goods and lifestyle brand offering stylish, high-quality, and sustainable home decor, accessories, children’s products, and apparel — seamlessly paired with a curated short-term rental experience.
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Create elevated visual content for Hei-Day’s digital marketing channels—including the website, social media, and design collateral—showcasing key categories such as home décor, accessories, children’s products, and apparel.
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Collaboratively capture compelling brand and product visuals that thoughtfully and distinctively represent Hei-Day—through intentional use of soft and crisp lighting, lived-in styling, and refined creative direction.
Quarterly brand photoshoots will feature both product and lifestyle imagery, shot in stylish home spaces as well as on-location along the coast and in the woods of Maine. These environments will allow Hei-Day’s high-quality Nordic designs to stand out—offering a striking contrast to Maine’s rugged natural beauty, while evoking the essence of place and the craftsmanship behind each piece.
Product imagery will be captured in natural, bright light to highlight form, texture, and detail. Environmental shots will incorporate soft, directional lighting to create depth, warmth, and atmosphere. Video content will remain minimal and artful—using subtle shifts in light, gentle panning, and seamless transitions to bring each design to life.
Every angle, light source, and frame will be intentional—crafted to evoke emotion and elevate the visual narrative of Hei-Day’s distinctive collection.
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Post-production is completed within 5–7 business days. Final files will be delivered via a curated online gallery within 10 business days following the shoot. Galleries will remain live for three months, during which time clients are encouraged to download and archive all files to support ongoing business needs.
Commercial Photography Rates (Includes Usage Licensing)
OPTION ONE: 1 DAY
CREATIVE FEE: $3,200
PRODUCTION ASSIST: $300
Pre-Production
Includes planning, coordination, and creative direction to ensure a seamless shoot day.Production
Full-day rate with a photography/production assistant.
Up to 6–8 hours of content creation.Post-Production
Includes editing and delivery of 15–20 final assets (images + video) via a curated digital gallery.
OPTION TWO: 2 DAYS
CREATIVE FEE: $6,400
PRODUCTION ASSIST: $600
Pre-Production
Planning and coordination to ensure a smooth and efficient shoot.Production
Two full days of photography with a dedicated photography/production assistant.
Each day includes up to 6–8 hours of content creation.Post-Production
Includes editing and delivery of 30–40 final assets (images + video) via a curated digital gallery.
Quarterly Content Creation
OPTION ONE
$3,200
One Day of Content Creation per Quarter
One full day each quarter is dedicated to capturing a rich variety of indoor and outdoor content. Each session includes 6–8 hours of shooting, allowing ample time for styling, lighting, video capture, and travel between multiple locations.Post-Production
Includes full editing and delivery of 15–20 final selects via a curated digital gallery.
OPTION TWO
$5,440
Two Full Days of Content Creation
Two full days dedicated to capturing a wide range of indoor and outdoor content. Each day includes 6–8 hours of production time, allowing for intentional styling, lighting, video capture, and travel between multiple locations.Post-Production
Includes full editing and delivery of 40 final selects via a curated digital gallery.Bonus
Commit to two shoot days per quarter and receive 15% off—an annual savings of $980. A signed one-year contract is required to secure this discounted rate.
OPTION THREE
$7,240
Two Full Days of Content Creation with Creative Team
Two full days dedicated to capturing a rich variety of indoor and outdoor content—supported by a professional stylist with expertise in soft goods, hard goods, and prop sourcing. Each day includes 6–8 hours of production time, allowing for intentional styling, lighting, video capture, and travel between multiple locations.Post-Production
Includes full editing and delivery of 40–50 final selects via a curated digital gallery.Bonus
Commit to two shoot days per quarter and receive 15% off—an annual savings of $980. A signed one-year contract is required to secure this discounted rate.
Photo Rental Studios
Mill Studi0 - Westbrook
PRICE
Half-Day Rental (4 hours): $440
Full-Day Rental (Unlimited Time): $660
LOCATION
20 minutes from the brick & mortar
FEATURES
Beautiful ambient natural light from six large windows
Full kitchen
Rustic wood floors
Historic architectural details
Clean white wall backdrop
Freight elevator access
Restroom located down the hall
Studio – East Bayside
PRICE
Full-Day Rental: $1,000
LOCATION
9 minutes from the brick & mortar
FEATURES
Soft natural light from a large garage door
Full kitchen
Concrete floors
Clean white wall backdrop
Painted white brick accents
Freight door for easy furniture offloading
On-site bathroom
Conveniently located near local coffee shops and restaurants
