PREFERRED PARTNERSHIP SERVICES

Preferred partner pricing for long-term collaborations, offering priority booking, strategic continuity, and a shared investment in long-term growth.

 

Ongoing Retainers

EMAIL REVENUE RETAINER

Monthly Investment: $2,600 / month
6-month commitment
Billing monthly on the 15th of the month

My standard design and strategy rate is $150/hour. This retainer reflects a 33% preferred partner rate of $100/hour, offered in exchange for a 6-month commitment.

By working together on a retainer basis, you receive:

  • Priority scheduling

  • Ongoing strategic oversight

  • Consistent brand voice and creative direction

  • A significantly reduced hourly rate compared to project-based work

    • 8 emails per month (2 per week)

      • Strategic mix of:

        • Product launches & features

        • Brand storytelling

        • Seasonal relevance

        • Lifestyle & use-case content

      • Subject lines + preview copy

      • On-brand copywriting aligned with a premium, heritage-driven voice

      • Coordination with product launches and seasonal moments

      • 1 strategically designed landing page per month to support seasonal campaigns, product launches, or key marketing initiatives, ensuring consistency across email and on-site messaging.

      • Ongoing communication and collaboration

  • Why 2 Emails Per Week

    Moving from 1 to 2 emails per week allows the brand to stay top of mind while balancing storytelling and product visibility. This cadence supports revenue growth without over-promoting or discounting—ideal for a high-end, values-driven brand.

    30-Day Example Email Plan

    Week 1

    • New product or color launch

    • Made in Maine / brand story

    Week 2

    • Product feature (doormats or baskets)

    • Lifestyle or use-case storytelling

    Week 3

    • Product focus (cross-sell or category highlight)

    • Social proof / real homes

    Week 4

    • Seasonal relevance (weather, entryway needs)

    • Founder or values-driven brand message

    This approach keeps content fresh, intentional, and conversion-focused—without relying on sales.

  • Monthly Time Breakdown

    • Email copywriting (8 emails × 2.5 hrs): 20 hours

    • Strategy, planning & coordination: 2 hours

    • Communication & revisions: 2 hours

    • Landing page design: 2 hours

    Total: 26 hours per month

    • $100/hour equivalent

    • Monthly retainer: $2,600

    • 6-month minimum commitment

    This retainer provides consistency, priority scheduling, and a long-term strategic approach to email marketing that supports both DTC and wholesale brand visibility.

  • Strategic email marketing designed to increase engagement, drive repeat purchases, and support seasonal revenue goals.

    This retainer is built for brands that value:

    • Consistency over quick wins

    • Storytelling over constant promotions

    • Long-term customer relationships

    • Thoughtful, well-crafted messaging

    By committing to a 6-month cadence, we build momentum, improve performance over time, and create a reliable system for growth.

    • Social media strategy and posting

    • Paid ads copywriting

    • SMS marketing

    • Graphic design beyond basic email layout support

    • Photography or video production

    • Major website redesigns

    • Additional revisions beyond agreed scope

    • Holiday sale campaigns outside Memorial Day, Labor Day, and Christmas (quoted separately if needed)

Seasonal & Annual Shoots

BRAND + STORYTELLING PHOTOGRAPHY

For Digital Marketing

A comprehensive content refresh designed to support digital marketing across web, email, and social channels.

This package includes planning, production, post-production, and licensing for 20 final images with 1 year of digital usage rights.

Recommended cadence: Seasonal shoots in spring, summer, and fall.

1. Production / Shoot Fee

$2,800 per shoot

Includes:

  • Creative planning and shot list development

  • On-location photography

  • Art direction and capture

  • Basic post-production and image refinement

  • Digital download image gallery

2. Licensing

$2,000
(20 images × $100 per image)

  • 20 final, licensed images

  • 1-year, non-exclusive digital license

  • Usage includes:

    • Website

    • Email marketing

    • Organic social media

Unselected images are not licensed.

3. Paid Advertising / Commercial Use

(Licensed separately)

Images used in paid advertising (Meta, Google, Pinterest, etc.) require an additional license.

Paid Ads Licensing Options:

  • $750 per image (single image)

  • $3,000 for 5 images (bundled rate)

  • $5,500 for 10 images (bundled rate)

  • $6,500 annual buyout for all 20 final images
    (equivalent to $325 per image)

 

PAID ADS PHOTOSHOOT

A strategic photoshoot created specifically for high-performing paid advertising campaigns across digital platforms.

Recommended cadence: Annually (summer)

Investment

$6,800 per shoot

1. Production / Shoot Fee

$2,800 per shoot

Includes:

  • Creative planning and shot list development

  • On-location photography

  • Art direction and capture

  • Basic post-production and image refinement

2. Included Licensing

$4,000
(8 images × $500 per image)

  • 8 final, licensed images

  • 1-year paid advertising & commercial license

  • Usage includes:

    • Meta, Google, Pinterest, and other paid platforms

    • Email marketing

    • Organic social media

Unselected images are not licensed.

3. Additional Paid Ads Licensing (Optional)

If additional images are needed for paid advertising beyond the 8 included, licensing is available at the following rates:

Paid Ads Licensing Options:

  • $750 per image (single image)

  • $3,000 for 5 images (bundled rate — $600 per image)

  • $5,500 for 10 images (bundled rate — $550 per image)

Why This Matters

Paid advertising requires higher-value licensing due to extended reach, repeated impressions, and direct revenue impact. This structure ensures clarity around usage while supporting scalable, performance-driven campaigns.

Licensing Term & Renewal

Paid advertising licenses are valid for one year from the date of final image delivery. If you’d like to continue using any images beyond the initial term, licenses can be renewed at the then-current rates.

I’m always happy to discuss renewal options in advance to ensure uninterrupted use and help plan for upcoming campaigns.